Identify the Type of Entertainment that Would be Most
Valuable to Achieve Your Needs
and corporate content should always be your priorities with any
type of entertainment you consider. There are obviously many different
types of entertainment available. Would you like entertainment
that is unobtrusive , such as a handwriting analyst sitting in
the back of the room, or would you prefer an after dinner stage
show? Depending on your message and needs of your audience, decide
what form of entertainment is going to work best for your group.
companies and entertainment agencies are excellent resources for
finding entertainers. In addition, entertainers can be found in
the phone book and on the web, and you can also get referrals
from colleagues or associations in which you may be a member.
5. Your Initial
Contact with Your Prospective
Entertainers... Now What?
entertainer can query you regarding your needs and the needs of
your audience and what your goals are for the event in just a
couple of minutes, letting you know if they feel their services
would be beneficial for your event.
with the entertainer that does not have any interest in determining
your objectives or just wants to send you out promotional material
without first determining your objectives.
entertainer is right for every event.
entertainer will not waste your time considering his services
if they are not right for your event.
entertainer will turn down many programs because they know more
than anyone what type of events they are best suited. They won't
risk a unsuccessful event for you, or themselves.
entertainer will not have the experience to explore your needs
or the experience to determine whether they can successfully assist
you. They will accept anything that comes their way with no regard
for the consequences.
discussing your event, and if you both feel that there is a possibility
that there is a match between the entertainer and the event you
are planning, the entertainer should send out promotional materials
for your consideration.
6. Selecting Your Entertainer
to consider when hiring an entertainer:
they include references or letters of recommendation?
are they insured, especially if there is going to be a
are they easy to get a hold of, returning your calls if
they aren't in the office, in a reasonable amount of time?
do they conduct themselves in a professional manner?
do they belong to professional associations such as National
Speakers Association or Meeting Planners International?
what is the legal structure of their business? Is it a
sole proprietorship ? Corporation? A successful entertainer will
reflect that status, an amateur entertainer will be a sole proprietor
or worse, have no status.
always receive a contract outlining the following:
date of your event
the time the entertainer is to perform
the length of performance
where the event will take place
fee for the show and deposit requirements
travel and hotel fees, if applicable